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Ellen Freij

Ellen Freij

Press contact PR & Communications Manager +46762146147

Related content

In picture: Samir El-Sabini (Juni) and Olle Lundin (Froda).

Froda and Juni team up for embedded finance expansion

Froda and Juni are two of Sweden's leading fintech companies. The two companies are now joining forces, entering into a partnership as Juni joins Froda Embedded. The partnership represents a long-term investment in embedded finance that begins with Juni integrating Froda's technical platform and utilizing Froda's capital pool.
Both companies share the vision of helping as many entrepreneurs as

About Froda

Froda was founded in 2015 with a clear mission – to democratize the access to financing and provide small and medium-sized businesses with the same opportunities to grow as large ones. Through digital processes and technological innovation, Froda has shortened the loan process from months to minutes, making it easy for entrepreneurs to invest in their ideas. Today, Froda is one of Sweden's fastest-growing tech companies with a 1.7 billion SEK valuation and well known investors such as Karl-Johan Persson, Nicklas Storåkers and Victor Jacobsson among the owners. In 2021, Froda launched a strategic initiative within embedded financing and through it, we have expanded to the Nordics, Germany, Ireland, and the UK, and have established partnerships with Visa, Lunar, and Checkout.com, among others. Froda is a credit market company regulated by the Swedish Financial Supervisory Authority. Learn more at froda.se.

Froda

Katarinavägen 9
116 45 Stockholm
Sweden

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