Tech veteran joins Froda – Roger Forsberg appointed as CTO
Froda continues its growth and expansion journey. After bringing in several heavyweight names in the past year, the company is now welcoming Roger Forsberg as the new CTO. Roger has over 25 years of experience from leading tech roles at Avanza, Klarna, and Pricerunner. He starts his new role December 4th, 2023.
Roger Forsberg has extensive experience from building and leading tech departments a
Froda and Ageras initiates new strategic partnership – empowering SME financing across Europe
The Nordic tech companies Froda and Ageras have entered into a strategic partnership. Froda is one of Sweden's fastest-growing fintechs and has helped more than 50,000 businesses get access to financing. Ageras is a leading provider of software for banking, accounting, and administration with +300,000 SME customers across Europe, who now will get access to financing through Froda Embedded. The par
BNPL company Waylog went from 20 million to 500 million SEK with Froda Embedded
The buy-now-pay-later company Waylog was founded in 2022. Since its inception, the company's total lending has grown from 20 million to 500 million SEK, and they have expanded to four new markets. A key factor behind Waylog's rapid growth has been their early partnership with Froda as a financing partner, providing them with easy access to capital. The partnership is part of Froda's international
Froda and Visa join forces with Checkout.com to enable Visa Direct for embedded business loans payouts
Froda, one of Sweden’s fastest growing fintechs, has announced a groundbreaking partnership with Visa and Checkout.com that revolutionizes the use of Visa Direct. The solution introduces innovative push-payment functionality for business lending, enabling seamless payouts and repayments for businesses across Europe.
Visa Direct is a processing capability that allows safe, convenient and real-ti
Froda, Lunar and Visa launch Embedded loan solution for small businesses in Denmark
Froda is launching its card-based embedded lending solution in Denmark together with Lunar and Visa. The launch follows a successful test period and the goal is to make it faster and cheaper for Danish small businesses to access financing and secure the necessary capital to drive growth.
Small and medium-sized enterprises (SMEs) make up 99 percent of all Danish businesses* and play a vital role
Swedish fintech firm Froda sets its sights on the UK market
Froda, the rapidly growing Swedish fintech company, has announced its expansion into the UK, marking another milestone in its growth trajectory. Froda has lent out more than 6.5 billion SEK since its inception and with the UK expansion, the company that reached a 1.2 billion SEK valuation this autumn, is now operating in five markets: the UK, Norway, Denmark, Finland, and Sweden.
Froda, Lunar and Visa unveil innovative SME lending solution
Access to financing has long been a major hurdle for businesses eyeing growth. Against this backdrop, Visa, Froda and Lunar are announcing a global partnership and launching a new, innovative technology aimed at resolving these issues – for good. The product, which for the first time utilizes push-payment functionality for financing, aims to reduce transaction times to mere seconds. Ordinarily, th
Fintech companies Froda and Treyd join forces to provide merchants better growth financing
Two of Sweden’s fastest-growing fintech companies are joining forces in a partnership to provide easier and more accessible growth financing for retailers that import goods. A unique, simple, and completely digital credit scoring process enables small and medium-sized businesses to quickly get financing with fair terms and rates. The partnership will launch in Sweden and the UK, with the ambition
Froda receives funding under the EaSI programme – providing another SEK 500 million to Swedish micro-entrepreneurs
Swedish fintech company Froda has received financial backing under the Funded Instrument of the EU programme for Employment and Social Innovation (EaSI) in order to keep supporting innovative small-businesses in Sweden. The operation is co-funded by the European Union, the European Investment Bank (EIB) and the European Investment Fund (EIF). Thanks to this support, Froda is able to provide over S
Froda and Yabie sign partnership to democratize small-business financing and entrepreneurship
Froda and Yabie are two of Sweden’s fastest-growing fintech companies. Now, they are entering into a new partnership to launch Yabie Loans, a new service for entrepreneurs looking to invest in their ideas and grow their business. The service is based on Froda’s tech platform Financing as a Service.
Many young companies struggle to get financing for bigger purchases during their low season, for